1. Exquisite Tweets from @hondanhon

    blechCollected by blech

    It's quite simple. People invited Nest into their houses. Not Google.

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    hondanhon

    Dan Hon

    It might in reality be an acquisition, but to some people it will feel instead like an annexation.

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    hondanhon

    Dan Hon

    That's the thing about all these acquisitions of users: they are companies coming in an annexing territory. Instagram is a place.

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    hondanhon

    Dan Hon

    The acquisition of users by M&A is the equivalent of shock and awe. Nowhere does anyone put effort into winning hearts and minds.

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    hondanhon

    Dan Hon

    hondanhon

    Dan Hon

    At some point it's going to feel like Google being the wealthy unknown foreign investor buying a sports team.

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    hondanhon

    Dan Hon

    You know what, if someone could just BUY their way into my house, and I had no choice, I'd resent the fuck out of that.

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    hondanhon

    Dan Hon

    Will we start to see companies with anti-acquisition poison pills?

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    hondanhon

    Dan Hon

    I bet Fitbit was the best selling quantified self device over Xmas. How would people feel if tomorrow all their data rolled into Google+?

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    hondanhon

    Dan Hon

    And so this is what we get with well designed products we have relationships with. You want to buy that relationship?

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    hondanhon

    Dan Hon

    This is old hat to anyone who went through the Flickr acquisition.

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    hondanhon

    Dan Hon

    When the Yahoo! or Google+ logo appears in your space! it's a sentry garrisoned there, a reminder this place doesn't belong to you anymore.

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    hondanhon

    Dan Hon

    You never even get to mount a resistance. You wake up one morning and the flag's changed.

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    hondanhon

    Dan Hon

    Google wants to organise all the information in the world. We don't get a choice.

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    hondanhon

    Dan Hon

    When the internet reached out into the physical world with Nest etc it levelled up in what's needed in trustful relationships

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    hondanhon

    Dan Hon

    It's one thing to ignore acquired 'users' of a service in a non physical space.

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    hondanhon

    Dan Hon

    But when the net touches the world, those 'users' are harder to ignore, because their relationship with the service is part physical.

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    hondanhon

    Dan Hon

    Oh, and it turns out they're People, not Users! And that trust, let alone loyalty isn't just transferred on someone else's whim!

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    hondanhon

    Dan Hon

    Organising all the information in the world is an open-ended, perpetual mission. Msft fizzled after their PC on every desk vision died.

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    hondanhon

    Dan Hon

    There will always be more information to organise.

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    hondanhon

    Dan Hon

    I know @fraying knows what I mean when the repercussions of annexing COMMUNITIES come home

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    hondanhon

    Dan Hon

    Look, Comcast - xfinity - has a home security product. It's probably shit. But at least I know comcast just wants to deliver me bits.

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    hondanhon

    Dan Hon

    TV, Internet - and maybe look after my house. That's okay, because Comcast DOESNT WANT ALL THE DATA.

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    hondanhon

    Dan Hon

    I might not mind a home automation company or even a cable company doing something like home security for me.

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    hondanhon

    Dan Hon

    But when your stated goal is to organise the world's information, I'm starting to freak out when you get this intimate by force.

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    hondanhon

    Dan Hon

    Because an acquisition or annexation is bluntly an act of unresistable force against the community using that service.

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    hondanhon

    Dan Hon

    So I say this, people designing loveable, relatable, personal services: how are your users going to feel when you get bought out?

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    hondanhon

    Dan Hon

    You are getting bought out, right? Your founders have an exit plan? They're not in this to build something lasting?

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    hondanhon

    Dan Hon

    Now I put my baby boy to bed, because he's awesome.

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    hondanhon

    Dan Hon