1. Exquisite Tweets from @LukeW, @ccollingridge, @anders_matre, @mrjoe, @imJackH, @blindpiggy, @lmjabreu, @bjankord, @bramwillemse, @TimothyWhalin, @ryanshafer, @dmustafic

    LukeWCollected by LukeW

    LukeW

    Luke Wroblewski

  2. Missing tweet: 431503066005639169

  3. @LukeW Maybe...@mrjoe was tweeting just this week about how poorly that icon was being understood in usability testing.

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    ccollingridge

    Chris Collingridge

  4. @LukeW In my mobile testing a surprising no. of ppl dont know the icon that well. So I've added "Menu" sometimes. Depends on the users.

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    anders_matre

    Anders Matre

  5. @LukeW @ccollingridge @Andersmg tested the hamburger with 15 users. 3 got it but thought it was an “Apple” thing.

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    mrjoe

    Mr Joe Leech

  6. @mrjoe interesting, I had your concerns and all 10 knew exactly what it was. Different demographic I guess /@LukeW @ccollingridge @Andersmg

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    imJackH

    Jack Holmes

  7. @imJackH @LukeW @ccollingridge @Andersmg 25 to 55yrs, all smart phone users, all bought something online in the last month.

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    mrjoe

    Mr Joe Leech

  8. @mrjoe mine were 30-50yrs senior people in large organisations all smart phone users and online shoppers / @LukeW @ccollingridge @Andersmg

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    imJackH

    Jack Holmes

    @mrjoe in the last study. But done other studies and replicated the result of it not being a problem. @LukeW @ccollingridge @Andersmg

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    imJackH

    Jack Holmes

  9. @Andersmg @LukeW I've also found this to be true. Adding a b/g colour to the icon helped to make it more "button-like".

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    blindpiggy

    Aaron Awad

  10. @Andersmg @LukeW on iOS use a Tab bar: recognizable, direct, reflects state (selection+badges). There's a good reason why in the iOS HIG.

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    lmjabreu

    Luis A.

    @Andersmg @LukeW also: burger now conflicts with iOS 7 navigation metaphor/gestures. What I've observed is that apps using burgers

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    lmjabreu

    Luis A.

  11. @LukeW You'd be surprised how many users aren't familiar with the hamburger icon meaning menu/navigation.

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    bjankord

    Brett Jankord 

  12. .@bjankord I'm not surprised. that's why you use text/label and not some modal, overlay blocker that show sup once.

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    LukeW

    Luke Wroblewski

  13. @LukeW Yes, I would highly recommend a label, something as simple as 'Menu', instead of a hamburger icon.

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    bjankord

    Brett Jankord 

  14. @Andersmg @LukeW Same here. Depending on the target audience I add 'menu', because only web savvy people know what the hamburger does..

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    bramwillemse

    Bram Willemse

    bramwillemse

    Bram Willemse

  15. A label for "menu" and a teach screen for where navigation is, @nbc? I wonder if this came from user feedback... pic.twitter.com/zlWLTXAARh

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    TimothyWhalin

    Timothy Whalin 👊

  16. Missing tweet: 431554402118549505

  17. @LukeW our research shows that it depends on the age group. Most under ~35yo knew it well.

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    ryanshafer

    Ryan Shafer

  18. Protected tweet: 431579837417787392
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  19. Protected tweet: 431579971165769728
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  20. @LukeW Our usability suggested to put a "button" treatment around the three-bar icon as 9 out of 10 user had no idea what those were.

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    dmustafic

    Damir Danny Mustafic