A couple of @Bandcamp stats for you. The average price of a paid download of mine on bandcamp is £6.49 - for something available 'free'.
AND that stat INCLUDES single track downloads. So the album stat is even higher. That's WAY more than I make on iTunes or Amazon.
It's also more than I'd make selling a CD at a gig for £10, if the venue took their 15-25% and I had paid for pressing.
the average amount I make per download, INCLUDING FREE DOWNLOADS, on bandcamp, is £2.21 - that's more than I'd make on a CD sale in HMV.
...And that again includes single track downloads. That's people paying what they think it's worth. What THEY think it's WORTH. To THEM.
I often see people who've downloaded one album for free come back and pay for others. Try before you buy, then pay based on perceived value.
It doesn't happen by accident. I treat my listeners as adults, I know they care about art, about music, I give them the chance to be awesome
how many people have ever been to music.stevelawson.net and downloaded everything for free? about 5. Yeah, they're killing me...
How many people go from here to music.stevelawson.net, listen & find it's not their thing? loads. I'm OK with that. ;)
For the last 70 years, popular music has been utterly dominated by singing and drumming. I'm a solo bassist, making a living. #thefuture
I don't make enough from digital sales to live off them. That would be amazing, also would put me in the top 0.000001 of musicians ever.
...it's not even close to that. But I've found a way to make the music I love in a cottage industry way, & share it with likeminded friends
Add up digi-sales, CD sales, USB stick sales, gigs, teaching and the geek stuff that has happened because of my music stuff, I pay the bills
..or rather, WE pay the bills - you and I. You, the people willing to express your sense of worth & gratitude for the music by paying for it
At gigs, I often suggest that friends buy different albums, so they can swap and each get a copy of them both. Share it around! It helps :)
however, more often that not, people share links to my stuff on bandcamp cos it's easier than dropboxing whole albums. #gamechanger
over the last week or two, I've been watching a band I gave some advice to about music online start to act on it. It's fabulous to see...
One thing I suggested to them was to look at all the possible numbers relating to what they did, and then consider what they all mean.
It's a huge task to go from the old record company model, to one where things you do have meaning. That approach was such a clusterfuck.
...record companies spending the artist's money to a level that was almost never recoupable. Insanely wasteful. Chasing what? Fame? ha!
.@dubber once said 'you don't have the right to make money off your music, you have the opportunity' <--best advice ever. srsly.